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In a disturbing chain of events, the revenue for microtransactions has doubled for game developers since 2012, just on PC-free-to-play games alone! Remember when unlocking content in video games merely required you to play the game itself? Now, this convenience is dying in favor of the EA, and Activision inspired "GIVE US YOUR MONEY GODAMMIT" model! 

PC microtransactions are expected to reach profits of 25 billion dollars by 2020 and its an ugly chain of events. This trend will influence more and more gaming developers to hop on the microtransactions bandwagon. Very soon, you will be paying out of pocket for every aspect of your gaming experience, not just the 60$ retail price! 

Gamers need to start voting with their wallets and not lining the coffers of the game developers who excessively rely on loot boxes and microtransactions as they are crippling the entire gaming industry! If we show the developers that we are unwilling to further support greedy industrial tactics, they will change strategy to reflect a loss of profits. Keep giving developers money for endless loot boxes and pay to win systems, and they will keep saturating the modern gaming market with cash grab after cash grab! It's that simple!